Dirty Flaws is essential blog reading for any woman who sleeps, lives and breathes dark fashion. Around since 2008 Dirty Flaws is the brainchild of the inspirational powerhouse that is Nikki Moose. I was fortunate enough to catch up with Nikki and discover what provides the fuel for her creative fire.
Dirty Flaws has been in the blogopshere for nearly a decade now. Can you recall what sparked the idea to establish what is now considered one of the original dark fashion blogs, and did you ever envisage it becoming the inspirational internet hotspot that it is today?
It’s crazy to think it has been almost 10 years since I started dirtyflaws. I never really started it with big plans or long term intentions, just wanted to keep an online open diary of the fashion exteriors I was into. I love where it has gone and where it continues to go and dig that people after all this time are still along for the ride!
Almost immediately I became pretty addicted to blogging. I had a full time retail gig so I would work, come home and blog my little dark heart out. I was absorbing so much that was happening in the fashion world at the time and loved connecting with other bloggers!
Blogging has evolved onto so many different platforms other than the actual web. I started on the Internet and branched out onto Facebook and Instagram but I know a handful of people who strictly blog on just a hands on social media app like Instagram. It’s rad to see people connecting and making full careers by blogging about fashion, interiors, food, etc…
Surprisingly, the majority of blogs I visit regularly are all if not mostly home interior based…I’ve been getting the design itch with the new move coming up.
Gareth Pugh was the reason I even started dirtyflaws and through him I was introduced to Rick Owens. They both have unknowingly shaped the site since the beginning and its fun to look back and see past collections I have posted and to see how these designers have evolved in the last (almost) ten years! I have branched out so much since the beginning but I always fall back on some of my favourites from them.
During my research, I discovered that accessorizing before leaving the house is one of your daily rituals. What feelings come to the surface when you are layered up with jewellery? I have a fox bone necklace which, when slipped on, sends my self-confidence through the roof!
See! That’s what it’s all about – putting on anything whether it be jewellery or clothes and your confidence exploding! I feel naked without 20 pounds of bracelets on so I usually start there and work everything around that.
Right now it’s working my social media gigs (not including my own) and packing up to move in June ! I drink a lot of coffee, hang with my dog and keep busy with work.
I always say this but – Forever evolving in shape, not color.
When thrifting, I never look at the size of anything (except shoes). If I like the material or design I pick it up and give it a shot. I think sometimes we miss things because we see the size and “assume” its too big or too small but depending on the time frame it was made it could be just right! I came across a wool YSL cape from the 70s last summer while shopping with my mom – beautiful piece I ended up parting with but then we both were in shock when we found it!
The state of Pennsylvania has been really REALLY good to me. I generally drive a 30-45 minute distance outside of Pittsburgh to visit a few hidden gems out in the mountains.
I hate to admit this but….actually, no I don’t….let me be the first to say I am really feeling leather slides for summer! I don’t know if that is really falls under “dark fashion” but its black and leather so it’s dark enough for me.
What can we expect to see from Nikki Moose and Dirty Flaws in the coming months?
Right now I am in the process of moving to an insanely gorgeous studio in the city. Once I settle in there, I will be working with an online jewellery shop on social media and lifestyle photography. Excited to branch out more and help brands that I have supported since the beginning and vice versa!